
Conference Speaker for Human Resources Professionals?
Patrick Schwerdtfeger is a leading authority on the new rules of business and a motivational speaker who has spoken for a number of human resources conventions. Patrick is the author of the award-winning book Marketing Shortcuts for the Self-Employed (2011, Wiley) and a regular speaker for Bloomberg TV. He has spoken at business events around the world, many of them in the human resources business. Examples include events for the National Association of Healthcare Recruiters (NACHR) in Las Vegas, the Business Empowerment Summit in California, the Human Resources Professionals Association (HRPA) in Toronto, Canada, the Association for Corporate Growth (ACG) in San Francisco and the Society for Human Resource Management (SHRM) in Arkansas. His philosophy on human resources and the use of social media in the recruiting business is described in more detail below.
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Human Resources Keynote Speech
The opportunity for human resources professionals is to engage with younger candidates in a new and exciting way. Today’s youth are approaching the job market in different ways and their career expectations are different as well. They have grown up in the public domain and are less sensitive to privacy issues. They’re fueled by intrinsic motivators like autonomy, mastery and purpose, and they are learning from their peers on social media platforms like Facebook, Twitter and Pinterest. The best job applicants are usually best friends with your best current employees. So by engaging on social media, companies can attract better candidates with less effort and build a cohesive team that expand business opportunities for everyone.
Human resources professionals know that Facebook and Twitter represent a colossal waste of time for most people using them. But they also know that a select few are leveraging these platforms and achieving massive results. In his 60-minute keynote program, Patrick will introduce your attendees to a series of case histories where people and business have used simple but powerful strategies to explode their businesses virtually overnight. If you’re looking for a new perspective on today’s increasingly social technologies, Patrick will deliver the excitement and buzz you’re hoping for.
Social Media Speaker for Human Resources
Patrick’s “Social Media Victories” session at the Arkansas Society for Human Resource Management (ARSHRM) was approved for one hour of “General” continuing education (CE) credit toward PHR, SPHR, and GPHR recertification through the Human Resource Certification Institute (HRCI). For more information about that certification or recertification, please visit the HRCI website. We would be happy to work with you to ensure his program is approved for your event as well.

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