Patrick Schwerdtfeger is a catalyst for disruptive innovation and strategic thinking. His dynamic speaking style engages audiences and leaves them feeling energized and inspired.


Visit Patrick’s video blog.

Patrick covers technology trends including big data, blockchain and digital marketing, as well as some motivational topics. His primary keynote programs are described below.


Book Patrick today!

Monetizing Big Data: Leveraging Predictive Analytics and Business Intelligence

Monetizing Big Data is the most powerful and energizing big data keynote available. It’s perfect for an opening or closing general session. What are the prevailing trends? Where is the technology going? And how are businesses leveraging it today? Patrick’s engaging speaking style combined with a string of fascinating and entertaining case histories guarantee a dynamic session. This program has garnered top reviews from private equity managers and business owners to C-level executives and IT professionals. Patrick will inspire your attendees and leave them with cutting-edge ideas they can implement within their own organizations.

Monetizing Big Data: Program Take-Aways

1. Understand the underlying technology trends and where they are heading
2. Identify the 3 primary opportunities: optimization, prediction & security
3. Hear case histories of businesses who are leveraging big data technologies

Social Media Victories: Real Businesses, Real Campaigns, Real Results

The vast majority of business professionals spending time on Facebook and Twitter are just wasting time. For the most part, they’re using unfocused and ineffective tactics that do nothing to attract new clients. In the meanwhile, a few are using simple but powerful strategies to explode their businesses virtually overnight. Patrick is passionate about finding these little-known tricks – those juicy secrets – that transform social media from a relentless time waster to a reliable business builder.

Social Media Victories: Program Take-Aways

1. See how different companies are using Twitter to find new customers.
2. Leverage the biggest opportunity on Facebook to build your business.
3. Discover powerful tricks to get more views for your YouTube videos.

Global Business Trends: How to Predict the Future

Business and geopolitical mega trends are converging and overlapping, bringing implications in every aspect of life and business, and Patrick is well-known for his ability to break down complex subjects into accessible and understandable language. With his dynamic and engaging speaking style, Patrick’s mega trends (including Big Data) keynote is perfect as a high-level strategic and inspirational closing session for your upcoming event. Some of the primary mega trends include changing demographic profiles, the globalization of everything, increasingly empowered and connected citizens, accelerating technological advancements, resource depletion and global warming, unprecedented monetary and currency manipulation, and increasing leverage in business and finance.

Global Business Trends: Program Take-Aways

1. Understand that global mega trends are reshaping our world.
2. Discover emerging opportunities driven by global mega trends.
3. Learn how other businesses have capitalized on these mega trends.

Think Bigger! How to Dominate Tomorrow’s Economy

Thinking BIG is the fastest path to success. Not just thinking a little bigger but thinking WAY bigger, because a fascinating domino effect begins when you embrace huge goals. For starters, you tend to encounter far less competition because everyone else is too busy chasing “realistic” goals! Secondly, a positive mental attitude not only improves your own performance but also the performances of everyone around you. And finally, your visionary focus will inspire countless others along the way. These are all great reasons to set blatantly audacious goals and stroll unimpeded towards them. This motivational keynote will enlighten your attendees with fascinating research, energize them with inspiring case histories, and empower them with simple, actionable steps.

Think Bigger: Program Take-Aways

1. Discover the domino effect that starts when you think WAY bigger!
2. Achieve ambitious goals easier with a “top-down” approach.
3. Embrace learned intuition as the path to cultivate greatness.

Build Your Own Custom Program

Each event is unique and you may want Patrick to concentrate on some topics more than others. With that in mind, we’ve included the ten primary topics that he covers. All of the programs outlined above are some combination of these ten topics. Please feel free to request specific topics and Patrick will create a keynote program tailored for your event.

For more detail on each topic, click the plus (+) mark.

Demographics: Global Market Analysis
Every country has its own age profile and the predictive potential of that demographic data is tremendous. Based on the number of people between 25 and 65, combined with spending data by age, future economic performance within multiple countries can be compared head-to-head, allowing companies to plan their international expansions with precision. Patrick has researched multiple regions around the world (including the Asean Bloc, the Middle East, Arica, Europe and South America) and can create a presentation tailored to your audience.

“Never make another bad strategic business decision, ever!”

Demographics: Generational Marketing
Is your target market age-specific? If so, an analysis of your market’s age profile can reveal astounding insights about your future growth prospects. Here in America, the Generation X population is 11% smaller than that of the Baby Boom Generation. Meanwhile, the number of Millennials is 14% larger than that of Generation X! For age-specific products and services, you can literally time the stock market by it. You can also position your business in front of the growing age brackets, riding the wave of an expanding market. Patrick explains these demographic opportunities in a clear and unthreatening way, incorporating numerous examples of products and services that have thrived or struggled as a result of these population variations.

“What can you sell to a 30-year-old? Or a 70-year-old?”

Demographics: Predicting GDP Growth
The single largest component of any country’s GDP is consumer spending and that spending is comprised of the domestic population buying food, clothing, shelter, energy, etc. That means population data has enormous predictive potential for future economic performance. Demographic forecasting allows companies to accurately predict GDP growth on a country-by-country basis for decades into the future. Patrick has studied dozens of countries and can discuss individual or relative GDP growth to reflect the needs of your audience.

“Demographic forecasting allows you to play puppet-master with the entire globe.”

Demographics: Predicting Social Unrest
Social unrest is generally a function of a baby boom. Countries with high birth rates have a much higher ratio of young people to adults. These young people are often under-employed and financially frustrated, and that frustration isn’t moderated by the calming effect of mature adults in the community. As a result, (mostly) young males lash out at the source of their perceived injustice. In the 1970s, the United States experienced social unrest for precisely this reason. Today, countries in the Middle East and Africa are experiencing the same phenomena. In fact, the entire “Arab Spring” is basically a baby boom and Patrick’s analysis reveals the correlation with shocking simplicity.

“There’s nothing scarier than an unemployed man in his early twenties.”

Technology: Exponential Nature of Change
There is only one word that defines venture capital activity in Silicon Valley these days, and that word is SCALABLE. The only ventures worth investing in are those which are scalable. That’s the genius of technology; it can generally be scaled up by orders of magnitude. It takes the same effort to go from 10 to 100 as it does to go from 100 to 1000, even though the first increase is 90 while the second is 900. The result is an emerging set of solutions which might just save us from the environmental destruction which took decades to create. Is planet Earth already in its sixth mass extinction phase? Or will technology save humanity at the eleventh hour? Patrick presents an inspiring case for optimism and sustainability.

“Technology has the potential to solve our most pressing global problems.”

Technology: Big Data & Predictive Analytics
The quantity of data being accumulated is increasing by orders of magnitude. Mobile phones, satellites, the Internet, RFID tags and sensors are all recording data at multiplying rates, and the analysis of that data is allowing governments and businesses to optimize our consumption of resources. From correlations between weather and retail sales to insights on infrastructure maintenance and criminal activity, predictive analytics is making our world more efficient and more intuitive. Patrick’s presentation is built upon the latest case histories, allowing your attendees to visualize what success looks like and to imagine new uses for data in their own businesses.

“Predicting the future has never been more possible.”

Technology: The Social Media Revolution
Social media has already changed our world yet few businesses have developed a reliable formula for success. In an entertaining and thought-provoking keynote, Patrick reviews the latest success stories from a wide variety of industries, distilling them into a short list of essential elements. In particular, the use of visual content (photos and videos), formatting marketing as an event (like a campaign or a launch), facilitating a public dialog and sharing real human stories are all important components of a successful social media campaign. Social media has been Patrick’s signature topic since 2007.

“What do you do that’s remarkable?”

Mindset: Think Bigger About Your Business!
Patrick’s Strategic Business Insights video blog has doubled his business and every video ends the same way: think BIGGER about your business, think BIGGER about your life. Patrick’s entire career is a result of thinking bigger and he is passionate about the magic of massive goals. While imparting some of his own stories, Patrick also shares those of the world’s most admired business leaders including Sir Richard Branson, Elon Musk and Steve Jobs, among others. Whether a standalone keynote or the closing segment on another topic, Patrick’s think bigger message is sure to bring excitement and buzz to your event.

“Dominate tomorrow’s economy!”

Mindset: Positive Psychology & the Science of Happiness
Over the past 15 years, there has been an explosion of research into the area of human motivation and positive psychology and the implications are profound. Not only does productivity increase but so does collaboration and innovation, all while turnover plummets. It’s a perfect combination for sales team development and human resource management, particularly with the up-and-coming Millennial generation infiltrating the ranks. Addressed effectively, positive psychology can be a powerful catalyst for change for managers and executives alike. Patrick discusses the science of happiness with humility and many personal anecdotes, allowing attendees to identify the role of happiness (or the lack of it) in their own lives.

“The road to BEING is through DOING.”

Mindset: Cultivating Greatness
Achieving your potential is a combination of identifying your ‘best skill set’ and developing the confidence to think big and become world class. It’s about bypassing good and pursuing great. Patrick’s Cultivating Greatness program essentially combines the Positive Psychology and Think Bigger messages into a keynote that is best-suited for senior managers and above. It encourages attendees to think more broadly about what they are creating and to identify the leaders who will drive their vision forward. Patrick believes that a person’s potential is not fixed. With action and direction, it can expand, and that is what this program endeavors to convey.

“BECOME what you have the potential to BE.”

Fully Customized Programs
Although Patrick has four primary programs (detailed above), he has addressed a wide variety of topics, fueled in part by his equally diverse video blog. If you have a particular event theme or objective, please let us know. You may wish to scroll through the video blog as well; the titles alone may inspire new topic ideas of interest to you. With sufficient lead time, Patrick is happy to construct a keynote that is fully customized for your event and we look forward to hearing your initial thoughts.

“Relevance is the ultimate measure of a strong keynote speech.”