Patrick Schwerdtfeger is a leading authority on self-employment and a motivational speaker who has programs specifically designed for real estate agents (or Realtors). Patrick is the author of the award-winning book Marketing Shortcuts for the Self-Employed (2011, Wiley) and a regular keynote speaker for Bloomberg TV. He has spoken at conventions and business events around the world, many of them in the real estate industry. Examples include events for the California Association of Real Estate, Keller Williams, RE/MAX, Coldwell Banker, Realty World and Prudential Real Estate among others. His proprietary real estate marketing strategy (the “social media listing loop”) is described in more detail below and his “Think Bigger!” and digital marketing programs have received rave reviews by real estate audiences around the country. He delivered his motivational “Cultivating Greatness” program for the Council of Residential Specialists (CRS) at their 2015 Sell-a-bration Conference in Las Vegas. He has covered digital marketing for the Council of Multiple Listing Services (CMLS) in Indianapolis as well as events for Keller Williams, RE/MAX, Realty World, Windermere Real Estate in Oregon and a number of associations across the country. Patrick is an expert in innovative online marketing channels (including social media), positive psychology and the science of happiness, all of which contribute to success in commission sales like real estate. Whether your agents are looking for more listings or first time home buyers, Patrick’s session will help them accelerate their careers and increase their commissions!
Patrick Schwerdtfeger maintains a video blog entitled Strategic Business Insights that’s perfect for real estate agents. Many of these free videos are cover personal development and mindset-oriented topics, and they will help your agents build their reputations (both online and off) and attract new clients. You can watch past episodes and subscribe by clicking the link below. Encourage your agents to do the same!
Past speaking clients include:
Recent speaking destinations include:
Real Estate Keynote Speech
There are tremendous opportunities for real estate agents to build awareness using modern digital technologies like social media. Patrick’s “Thinking Bigger!” program introduces real estate agents to the strategies that work best in today’s increasingly connected world. The program encourages attendees to think bigger about their businesses and how they position themselves in the marketplace. Quite often, embracing huge goals leaves you with less competition anyway! Patrick’s proprietary “social media listing loop” leverages four different online platforms (including Facebook, YouTube, eVoice and VisualTour) to double or even triple open house attendance, all while branding agents within their local market.
Although the hype around social media has been deafening in recent years, very few real estate agents are actually cashing in on the potential. In this 60-minute keynote presentation, Patrick will take your attendees through the super simple 11-step process and show them precisely what they need to do, and in what order, to dramatically increase their exposure and reputation within their local markets. Most real estate agents using social media are just wasting time! Patrick’s program identifies the strategies that get listings, attract buyers and deliver commissions!
Real Estate Motivational Speaker
Patrick specializes in marketing for the self-employed. All three of his books offer advice in this area and real estate agents are a perfect audience for his approach and delivery. Patrick knows what it’s like to struggle in the early states of self-employment and his programs resonate most with those searching for strategies to catapult their success. Today’s social internet provides unparalleled branding opportunities for self-employed service professionals and real estate agents can capitalize quickly if they know what strategies to follow. Patrick lays it out in plain English and leaves attendees with specific action steps they can use to get the process started. If you need a blockbuster speaker at your upcoming event, trust Patrick to deliver the buzz and excitement you’re looking for!
Patrick recorded a series of videos for Realty World in 2015 and will likely record more in the future. The four videos included on this page are a sampling of that series. They are designed to cover a wide variety of topics around commission sales, digital marketing and the real estate profession. Please let us know if you would like to see more videos from that series.